Depth Over Breadth

Operating Principles

Here’s every team I’ve managed in 9 years at Zillow.

It sometimes looks like I’m going in the wrong direction — I certainly hope not.

Early in my career, I was tempted to chase scope: bigger titles, more teams. I spent years leading various teams across Zillow, making sure I understood the depth of our product offerings — the shopping experience, housing affordability, home loans.

But one of the most valuable exercises was deliberately going the other direction. Planning for a world with less scope, where other leaders would take on AI and the experiences we’d built. That “monk mode” mentality forced me to think more broadly about Zillow Group as a whole, not just my corner of it. And when I came back to AI, the depth I’d built in those other areas made everything sharper.

The cumulative effect has led to product wins like Zillow AI mode. It’s what enabled me to explain the ins and outs of AI in homebuying to members of Congress, where they were most interested in learning how AI can help with affordability. And it’s enabled other leaders to carry forward building a full AI Zillow.

Depth reveals solutions that breadth can’t, especially with AI.